Co-Founder Westjet Airlines.

As one of the Founders of WestJet, Canada's "Favorite Airline", Don Bell, WestJet's recently retired Executive Vice President, knows that when you win the hearts & minds of your people they will serve your customers better than anyone else and take your business to amazing heights!

Don's ideas and leadership were instrumental in taking a Start-Up airline in 1996 to one of the few airlines in the world to enjoy quarter after quarter of profitability and sustained double digit business growth - and today WestJet is not only a household name in Canada but it is one of the most successful Airlines in North America.

The Key to WestJet's success? Aligning the Values and Interest of its People with those of the company. This simple formula coupled with some down-to-earth common sense principles, has driven an unparalleled corporate culture and Customer Experience. Along the way, WestJet's founders have been recognized as the Canadian Entrepreneurs of the Year in 2000, Canada's Most Respected Organization for Customer Service Multiple times, The Best Call Center in the business and the Waterston Human Capital Award for Canada's Most Admired Corporate Culture in 2005 and 2006.

Charismatic, powerful and real.

Captain Bell's unique style from the Head Office to the Cockpit, where he regularly flew as one of the company's pilots, made Don a leader that personified the WestJet Values and became the Team's model of inspiration and emotional commitment. Don served many roles in WestJet including Senior VP, Customer Service, Co-Chief Operating Officer and Boeing 737 Captain. Don has compelling messages about People and creating an optimal environment that can help any organization. His fascinating stories about building a successful airline despite numerous setbacks and red tape will captivate you.

Don will inspire your leaders to see the value that your people bring to the job every day.